DiscoverSports Management Podcast#205 Tan Kesler - CEO, Pogoń Szczecin | "Poland is an emerging football market"
#205 Tan Kesler - CEO, Pogoń Szczecin | "Poland is an emerging football market"

#205 Tan Kesler - CEO, Pogoń Szczecin | "Poland is an emerging football market"

Update: 2025-08-18
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Welcome to episode 205 of Sports Management Podcast.

Today’s guest is Tan Kesler, the CEO and minority shareholder of the Ekstraklasa club Pogoń Szczecin.

How can you take a club who is 48 hours away from collapse, to a financially stable club with a 10 year plan and a league contender? That’s what we will learn today!

We also spoke about:

  • Leaving a secure job in England for a struggling Pogon
  • Foreign investments in football
  • How he was welcomed by the fans as a foreign owner
  • Poland as an emerging football market
  • Tan’s journey from agent to sports executive

And much more!

Time stamps:

00:00 Podcast Introduction & Club Background
04:30 Financial Crisis Resolution
07:34 Market Opportunity Assessment
09:11 Operational Improvements & Revenue Streams
09:11 Football Assets & Academy
12:08 Strategic Goals & Timeline Balance
15:05 Polish Market Integration
18:05 Operational Philosophy
19:27 International League Development
20:54 Professional Background Journey
23:58 Agency & Executive Experience
29:37 Specific Organizational Goals
33:56 Career Advice & Industry Insights
35:24 Networking Recommendation

 

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#205 Tan Kesler - CEO, Pogoń Szczecin | "Poland is an emerging football market"

#205 Tan Kesler - CEO, Pogoń Szczecin | "Poland is an emerging football market"

Marcus Filipsson